Anima · Recalibrate. Connect. Become.
Return
to yourself.
A space for those who have built a life outward — and are ready to turn inward. Deep practice. Ancient wisdom. A path back to what matters.
The philosophy
What is
ANIMA?
Most of us spend our lives becoming someone. ANIMA is the work of finding out who that actually is.
Anima — the Latin root for soul, breath, life force. It is the animating energy beneath the roles we play, the goals we chase, and the identities we have constructed to survive.
Through ancient healing practices, breathwork, physical discipline, and structured integration, we create the conditions for something rarer than success — genuine self-knowledge. From that ground, everything else becomes possible.
Joe Butler
Facilitator & Guide
The guide
This work is only possible
because I did it first.
I am not a therapist. I am not a life coach. I am someone who reached the point you may be at now — outwardly successful, inwardly unmoored — and found a way through. What I offer is not a framework I studied. It is a process I have lived.
I work with ancient healing practices, breathwork, and the rigorous integration of transformational experience. I facilitate retreats across Europe, the Middle East, Asia, and South America. Everyone I work with receives my full attention — which is why I work with very few people at any one time.
Work with JoeWho this is for
You have achieved everything
you set out to achieve.
Something still feels unfinished.
ANIMA works with people who are already successful by external standards — and who sense, quietly, that the most important work is still ahead of them.
You are performing well in every area of life — and feeling less connected to all of it.
The goals you are chasing were set by a version of you trying to prove something. You are no longer sure they are yours.
You know something needs to shift. You are too close to it, and too busy, to find it alone.
The work
Two ways to begin
Whether you are drawn to the collective energy of a retreat or the depth of private one-to-one work — both paths lead to the same place.
The Retreats
Immersive · Multi-day · Various locations
Held across carefully chosen locations in Europe, the Middle East, Asia, and South America, ANIMA retreats bring together small groups of people ready to do real inner work. Each retreat has its own character — some ceremonial, some physical, some both.
- —Small groups — intimacy over scale
- —Breathwork, movement and deep practice
- —Ancient healing ceremonies where appropriate
- —Shared meals, connection, community
- —Mallorca, UAE, Asia and South America
The Programme
1-to-1 with Joe · 3 months · Application only
A private three-day immersion followed by three months of structured integration. This is the most direct path — working closely with Joe, one-to-one, to build clarity on who you are, what you want, and how to structure your life around it.
- —Three-day private immersion — villa and chef included
- —Deep ceremonial and breathwork facilitation
- —Personalised life architecture and 90-day plan
- —Health protocol built from your own biomarkers
- —Bi-weekly calls and app-based integration support
Testimonials
Words from those who did the work
Upcoming retreats
Where the next chapter begins
Intimate gatherings in carefully chosen locations. Each with its own purpose — some ceremonial, some physical, some both.
Mallorca
Balearic Islands, Spain
A private villa, a small group, 5 days that change the trajectory. Breathwork, meditation, ancient ceremonies, yoga, and deep inner work set against the Mallorcan landscape.
July 6–11, 2026 · 4 places remaining
Find out moreUAE Edition
Dubai, United Arab Emirates
Desert training, cold exposure, breathwork and community. For those already in the ANIMA world — and those stepping into it for the first time.
Coming Q4 2026 · Interest list open
Join the interest listThe Community
Various locations · Members only
A private community of those also on the journey. We meet regularly for training, dinners, and events. This is not a forum. It is a circle of people doing the real work.
Ongoing · By application
Apply to joinBegin
The work
starts here.
Whether you are drawn to a retreat or private work with Joe — the first step is the same. Reach out, and we will find the right path together.
All programme applications are reviewed personally by Joe · Places are strictly limited